The world of casino business, uses a novel strategy that seeks to compensate registered customers and attract the attention of the undecided, so that very quickly, change the way they perceive the casinos and become satisfied and permanent customers who , in turn, will be the best publicity before the world. Marketing studies show that the benefits of loyalty to an old customer are greater than capturing the attention of a new customer. The satisfaction of a client attracts others without much effort. Cultivating loyalty and loyalty in existing customers attracts other curious visitors who want to enter the world of gambling.
All people are attracted by the incentives they can receive in this exciting activity that generates fun and adrenaline. The promotions, bonuses and discounts are the resources of the loyalty programs implemented by the casinos.
The reward for loyalty can be converted into real money, as free games, discounts on event tickets, loyalty bonuses or deposits, will bring more gambling opportunities and higher profits, betting very little.
To keep customers loyal, casinos give points for the amount of deposits, recommended people, events they attend or games they play that, according to the terms and conditions of the gambling house, are exchanged for real money, free games or prizes.
Among the games that generate most loyalty points in casinos are roulette, poker, craps, slot machines, scratch cards. Each casino establishes the structure of the loyalty programs based on the information of its own experience.
The clients are located in different categories that reach depending on the time of affiliation, amount of bets, value of the bets and the assiduity of their visits to the casino. The highest in the ranks, are also the most spoiled and awarded with personalized benefits: luxury transport, fashion and accessories, luxury suites, concerts and tickets to the best events in the world, are those that stand out.
It should be noted that no client is neglected by the casinos, since, with time, they may reach the highest category. These clients receive rewards that they can redeem with greater ease and can feel cared for, satisfied and consented and want to go up to a higher level, which allows them to access prizes of greater benefit and of superior quality.
Rewarding loyalty, allows the casinos to create an important relationship with their visitors, generating in them satisfaction, increase in the value of the bets, increase in their visits, recommendation to their acquaintances and friends, which will increase the subscriptions to the casino and everything, will raise the good name of the casino increasing its prestige, creating a greater remembrance of the brand in the whole world.